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Geo Demographics

Using Scan/US, key socio-economic characteristics reports and maps


Sample (Click to View or Download)


Demographic Profile Report
  • One Page Report Recapping 55 of the Most Important Socio-Economic Variables.
  • Subject trade area and three comparison/benchmark.


Demographic Profile Gap Chart

  • Chart showing Socio-Economic variable difference from benchmark (Chain wide average, other trade areas, etc.)
  • Quick way to compare location demographics to known trade area or benchmark!


Median Household Income Map

  • Visually shows Income (or any of 150 socio-economic variable) dispersion around a location.



Consumer Expenditures

  • Two Page Report by 21 Major Household Expenditure Categories.
  • What other retail department/services might be added to a store or a shopping center?


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